Pipeline + Presence is our flagship engagement: we build the site, we make it findable in classic search and citable in AI answers, and we run the outbound that points buyers at it. It is for B2B SaaS teams, Series A to C, who are currently buying those three things from three vendors and getting three sets of decisions.
The three parts are one system, not a bundle. They are built in one place, by one team, off one set of decisions about who you sell to and what you say to them.
### Part one · The site
We design and build the pages the whole system points at. Positioning and message architecture, the page design, the Webflow build, and CMS architecture your team can publish into without booking a developer. We build the pages a buyer actually lands on: the home page, the offer pages, the case studies and the pages a specific campaign needs.
### Part two · The visibility
We do the search work in both directions. SEO for classic Google search: the technical foundation, the site structure, the internal linking and the content that earns the position. AI search visibility for the answer engines: content structured so ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews can read your pages, understand what you do, and cite you accurately when a buyer asks about your category.
### Part three · The pipeline
We build and run the outbound. ICP and offer, dedicated secondary sending domains with authentication, enriched lists, sequences with AI SDR personalization and human review, reply handling and booked meetings. It starts as a Pipeline Sprint to build the system and continues as managed outbound to run it.
Outbound sends buyers to pages built to convert. The sequences and the landing pages are written from the same positioning, by the same people. A prospect who clicks reads the argument they were just sent, in the same words, on a page built for that campaign rather than a home page written for everyone.
Buyers who research the brand find it cited. Almost nobody replies and buys in the same week. They go and look you up, and increasingly they ask an assistant instead of opening ten tabs. The AI search visibility work is what decides whether your brand is one of the sources that answer pulls from, or whether someone else gets named.
The site tells us what the outbound should say. The pages that get read, the questions that get searched, and the content that answer engines quote all show us which problem lands. That goes straight into the sequences.
The replies tell us what the site should say. Outbound puts your message in front of a few thousand qualified strangers and reads what comes back. The objections and the questions in that inbox become the pages we write next and the articles we publish.
Run separately, those four handoffs are meetings nobody has. Run together, they are one weekly conversation.
Pipeline + Presence is a single engagement with one point of contact. Pravin runs it, and you talk to the people doing the work.
Discovery. We interview you and your sales team, read the closed-won and closed-lost notes, audit the current site, its search position and its standing in AI answers, and audit whatever outbound exists. You get one written document: the positioning, the ICP and the plan, in the order we would do it.
Build the presence. Design and Webflow development, CMS architecture, and the technical and content foundation for classic search and for AI search visibility. Outbound infrastructure gets built in parallel, since domains need warming time anyway.
Open the pipeline. Lists, sequences and reply handling go live at low volume, with deliverability watched daily and the volume raised only when the signals stay clean.
Run it together. One call and one written note each week covering both sides: what shipped on the site, what moved in search and in AI answers, what sent, what replied, what booked, and what we are changing next. Monthly, we review the program and reset priorities with you.
Everything is yours. The Webflow project, the domains, the mailboxes, the lists, the CRM records and the documentation sit in your accounts throughout.
The shape is a build phase followed by an ongoing run. We scope both with you before we start, and either side can end the run with notice.
From the presence side
From the pipeline side
Across both
Read the case studies to see the build work, and the articles to see how we think about search and AI answers.
Bring the site you have, the pipeline number you own, and the accounts you want to be talking to. We will tell you what we would build, in what order, and what we would run first.
Tell us where you want to go and we'll build the site that gets you there: fast, findable, and built to convert.