SEO for B2B websites, built on the foundation classic Google search reads

What we do

• Technical audit. We crawl the site the way a search engine does and list what blocks it: broken canonicals, redirect chains, orphan pages, thin duplicates, blocked resources, a sitemap that disagrees with the site.
• Indexing and crawl control. We fix the robots rules, the XML sitemap and the canonical set so the pages you want in the index are the pages in the index.
• Site architecture and internal links. We group pages into topics, set the hub and spoke structure, and wire the internal links so authority moves to the pages that sell.
• Page structure. One H1 per page, a heading order that matches the argument, descriptive titles and descriptions, and body copy that answers the query in the first paragraph.
• Structured data. We add Organization, Service, Article, BreadcrumbList and FAQPage schema, then validate it so search engines read the page the way you intended.
• Content work. We write and rewrite the pages that match how buyers actually search: comparison pages, use case pages, question pages, and the service pages that carry the money terms.
• Core Web Vitals and page speed. We fix the image pipeline, the third party scripts and the render path, because a slow page is a page people leave.
• Reporting. We track rankings, impressions, clicks and the pages that move, and we tell you what changed and why.

How we run it

We start with a written audit. We crawl the site, pull Search Console and analytics, review the content set against the queries your buyers use, and hand back a prioritised list: what is broken, what is missing, and what to do first.

Then we work in a rolling engagement, in this order.

1. Fix the foundation. Crawl and index errors, canonicals, redirects, sitemap, speed. Nothing else compounds until this is clean.
2. Restructure. Topic groups, hub pages, internal linking, heading and title work across the existing set.
3. Add schema. Organization and Service first, then Article and FAQPage as the content set grows.
4. Write. A rolling content plan, sequenced by buyer intent rather than by volume.
5. Measure and adjust. Monthly review of what moved, and the plan for the next month.

Each week you get a written update: what we shipped, what we found, what is next, and anything we need from you. We work inside your Webflow project or your repo, not in a parallel copy, so what we fix is live.

Deliverables

• Written technical SEO audit with a prioritised fix list
• Crawl, index and redirect fixes applied to the live site
• Site architecture map and internal linking plan
• Title, description and heading set across the existing pages
• Structured data implemented and validated
• Content plan and the written pages themselves
• Core Web Vitals fixes
• Monthly report of rankings, impressions, clicks and page level movement

Who it is for

• B2B SaaS teams whose organic traffic has been flat and who do not know which of the many possible reasons is theirs
• Marketing leaders who inherited a site built for a launch, not for search
• Teams who publish regularly but have no structure holding the content together
• Companies preparing for a migration or a website revival who want the search equity carried across

Who it is not for

• Anyone looking to buy links or manufacture signals. We do not do that work.
• Teams who want a ranking promise. We describe the work we do, not the position you will hold.
• Sites with no product story yet. Search work needs something to point at.

Related services

• AEO · being the answer inside answer engines and Google AI Overviews
• GEO · being cited when generative engines answer your category
• Website revival · we rebuild the site and carry the search equity across